DOLIST, present at the E-Marketing Paris expo that ends on April 14, is ranked among the TOP 5 companies in its sector of email and data marketing. The company reported growth of 10% between 2014 and 2015, with turnover reaching €5.2 million. This growth was essentially stimulated by a new commercial strategy and a new service offering.
A rare gem from the digital world of Bordeaux
This start-up, founded in Bordeaux in 2000, created 50 jobs in fifteen years, and recruited 79 new customers in 2015! Dolist, strengthened by this performance, is ranked 165th among the 500 FrenchTech companies with the highest potential for growth*.
The company’s “service” activities alone (Advice and customer support) reported an increase of nearly 20% between 2014 and 2015.
In 2016, DOLIST again anticipates growth of 10% and plans to hire 6 new employees: a developer, an account manager, a marketing consultant, and a project manager.
A new partnership has also been established in the context of the company expanding its pursuits. This partnership with BVA Data Sciences (BVA Datamining department), has led to the launch of “Dolist Predict” a behavioral and predictive scoring service that makes it possible to anticipate the behavior of online users. The collaboration with Marketing 1by1 led to the launch “Dolist Smart Omnichannel”, a service that gives advertisers the ability to unify their data, enabling them to enhance the customer experience by adding personalized messages throughout.
“Our new activities in the areas of data optimization, omni-channel marketing, data mining, analytics, and operational support and marketing for third party technologies, are no longer in keeping with Dolist’s historical positioning, based solely in the area of routing email and text messages. It’s time for a change!”, explains Jean-Paul Lieux, Associate Director of Dolist.
This is why Dolist will take advantage of the E-Marketing Paris expo to communicate these new developments, its overall repositioning, and the group’s new graphic identity.
(Source: SUD OUEST 11/04/2016, Dolist Press release)
*The following information is analyzed to determine this ranking: the results from the past 3 financial years, the annual average growth rate, and the company’s investment capacity.